Why We Built Parla Links


We’re thrilled to announce the launch of Parla Links — a fast, flexible, and no-maintenance way for any podcast to launch a professional website in just minutes.
Podcasting has exploded. Millions of new shows are being created. And yet, one of the most fundamental building blocks for growing a show — a proper website — is still missing for most creators.
That’s a problem. One we built Parla Links to solve.
The Problem: Great Shows, No Easy Way to Reach Them
We talk to hundreds of podcasters, guests, sponsors, and publicists every month. And we hear the same thing over and over:
“We wanted to reach out to this podcast, but there was no clear way to contact. Just a bunch of scattered links.”
Sound familiar?
Whether you're a solo creator or running a whole network, not having a central, branded home for your show leads to missed opportunities:
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Sponsors move on because they can’t find contact info.
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Guests get confused about how to reach out.
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Listeners can’t share or revisit past episodes easily.
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Your show’s growth stalls because you’re not discoverable on Google.
Having your own website isn’t just about vanity — it’s about control, credibility, and connection.
The Solution: Parla Links
Parla Links is a Linktree-style site — but reimagined specifically for podcasters.
We designed it to be the fastest, easiest way to create a beautiful, branded podcast website — without needing WordPress, developers, or technical setup.
You can go live in under 3 minutes. Just plug in your show and we do the rest.
Out of the box, every Parla Link includes:
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🎙️ Automatic updates with a dedicated page for every episode
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📈 Strong SEO that boosts your visibility on Apple, Spotify, and Google
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🔎 World-class search across all of your episode content
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🔗 Smart links to listening platforms, social profiles, and donation pages
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📬 Built-in email capture and “Work With Us” outreach forms
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🌐 Custom domain support (e.g. yourshow.com) to elevate your brand
It’s everything a modern podcast site should be — and nothing you don’t need to maintain.
Why It Matters (Especially Now)
As more and more brands, PR teams, and agencies turn to podcasts to tell their stories and reach niche audiences, discoverability matters more than ever.
That’s where Parla Research comes in — our companion tool that surfaces over a million shows and 150 million episodes to help partners find the right podcast fit.
A Parla Link doesn’t just make your show look good. It makes you findable.
So when someone finds your show in Parla Research, they’re one click away from:
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Reading your latest episodes
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Reaching out to work together
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Sharing your content
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And ultimately, helping you grow
In a crowded ecosystem, your Parla Link is the fastest way to stand out and stay accessible.
Designed for Growth — Without the Overhead
We know that podcasters wear a lot of hats. Between recording, editing, promotion, guest coordination, and social media, adding “manage a website” to your to-do list can feel impossible.
That’s why we designed Parla Links to be:
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Effortless to launch (most users go live in under 3 minutes)
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Zero maintenance (new episodes and links update automatically)
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Optimized for growth (SEO, smart links, and forms built-in)
So whether you’re just starting your podcast or already have a loyal audience, a Parla Link is one of the highest-leverage upgrades you can make.
Ready to Launch?
If you’re a podcaster who wants to:
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Make it easier for sponsors and guests to find you
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Build a stronger relationship with your listeners
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Appear more professional and polished
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Get discovered by brands searching via Parla Research
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Avoid the time sink and technical headache of building a site…
Then Parla Links was made for you.